Social Media Coordinator - Senior Living
Oakmont Senior Living
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Irvine, CA
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Mid-Senior level
Posted April 3, 2026
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Responsibilities
Commitments
Responsibilities
- Work closely with the marketing and creative teams to develop strategies to create engaging content.
- Able to learn the brand voice and draft copy including calls to action, captions, hooks, taglines, ad copy,descriptions, brochures, websites, etc.
- Work with the creative team to create eye-catching images, videos, reels, etc.
- Research and create concepts for various platforms including Facebook, Instagram, Google ads, LinkedIn, print material, websites, videos, reels, etc.
- Create and present detailed marketing reports and analyze social media campaign performance.
- Research relevant content and stay up to date on current social trends and competitors to help guide your campaign recommendations.
- Train other team members to use social media in a cohesive and beneficial way.
- Develop an optimal posting schedule, considering web traffic and customer engagement metrics.
- Oversee social media accounts’ layout.
- Recommend new ways to attract prospective residents, including creating special content, promotions, or competitions.
- Facilitate online conversations with customers and respond to comments or inquiries.
- Respond to online reviews and assist with reputation management.
- Assist in website and printed collateral management to ensure content is consistent and current.
Commitments
Social Media Coordinator, In-Office Required
This is a full-time position based out of our Irvine office.
Must be highly motivated and able to work independently.
Must pass a Criminal Background check.
May require team members to vaccinate, participate in daily screening, surveillance testing, and to wear face coverings and other personal protective equipment (PPE) to prevent the spread of the COVID-19 or other communicable diseases, per regulatory guidelines.
With communities across California, Hawaii, and Nevada, opportunities for career growth, relocation, and travel are significant.
Not Met Priorities
What still needs stronger evidence
Requirements
- Experience working with social media and marketing.
- Exceptional ability to write clear, brand-aligned copy to ensure a consistent voice.
- Strong proofreading and editing skills.
- Experience writing as a part of a brand identity.
- Experience building and managing Facebook and Instagram campaigns.
- Organized with strong attention to detail.
- Proven ability to work independently to meet deadlines.
- Proficiency in Microsoft Office Suite, Google Suite, Facebook for Business.
- Able to adapt and respond to change, make decisions, and prioritize tasks and projects.
- Must be highly motivated and able to work independently.
- Must pass a Criminal Background check.
- May require team members to vaccinate, participate in daily screening, surveillance testing, and to wear face coverings and other personal protective equipment (PPE) to prevent the spread of the COVID-19 or other communicable diseases, per regulatory guidelines.
- With communities across California, Hawaii, and Nevada, opportunities for career growth, relocation, and travel are significant.
Preferred Skills
- Prefer two (2) or more years of higher-level education.
Education
- (Required) – High School Diploma or equivalent required.
- (Not required) – Prefer two (2) or more years of higher-level education.
Social Media Coordinator, In-Office Required
This is a full-time position based out of our Irvine office.
Pay range: $65,000–$72,000
The Social Media Coordinator is responsible for the development and deployment of the Company’s social media and marketing campaigns.
Position Responsibilities
Work closely with the marketing and creative teams to develop strategies to create engaging content.
Able to learn the brand voice and draft copy including calls to action, captions, hooks, taglines, ad copy,descriptions, brochures, websites, etc.
Work with the creative team to create eye-catching images, videos, reels, etc.
Research and create concepts for various platforms including Facebook, Instagram, Google ads, LinkedIn, print material, websites, videos, reels, etc.
Create and present detailed marketing reports and analyze social media campaign performance.
Research relevant content and stay up to date on current social trends and competitors to help guide your campaign recommendations.
Train other team members to use social media in a cohesive and beneficial way.
Develop an optimal posting schedule, considering web traffic and customer engagement metrics.
Oversee social media accounts’ layout.
Recommend new ways to attract prospective residents, including creating special content, promotions, or competitions.
Facilitate online conversations with customers and respond to comments or inquiries.
Respond to online reviews and assist with reputation management.
Assist in website and printed collateral management to ensure content is consistent and current.
Qualifications
High School Diploma or equivalent required.
Prefer two (2) or more years of higher-level education.
Experience working with social media and marketing.
Exceptional ability to write clear, brand-aligned copy to ensure a consistent voice.
Strong proofreading and editing skills.
Experience writing as a part of a brand identity.
Experience building and managing Facebook and Instagram campaigns.
Organized with strong attention to detail.
Proven ability to work independently to meet deadlines.
Proficiency in Microsoft Office Suite, Google Suite, Facebook for Business.
Able to adapt and respond to change, make decisions, and prioritize tasks and projects.
Must be highly motivated and able to work independently.
Must pass a Criminal Background check.
May require team members to vaccinate, participate in daily screening, surveillance testing, and to wear face coverings and other personal protective equipment (PPE) to prevent the spread of the COVID-19 or other communicable diseases, per regulatory guidelines.
With communities across California, Hawaii, and Nevada, opportunities for career growth, relocation, and travel are significant. In addition, eligible team members may enjoy the following benefits:
Medical, Dental, and Vision benefits
Vacation, Personal Day, Sick Pay, Holidays
Complimentary Meals
Company Paid Life Insurance
Team Member Discount Program (LifeMart)
401(k) Savings Plan with Company Match
Recognition Programs
Student Loan Refinancing
Pet Insurance
Employee Assistance Program
Emergency Financial Assistance
Oakmont Management Group , based in Irvine, California, is a recognized leader in the senior living industry that manages a portfolio of communities under the Oakmont Senior Living and Ivy Living brands. OMG serves thousands of seniors across communities in California, Nevada, and Hawaii. At OMG, we strive to create an atmosphere of family and community among team members, residents, and resident family members. We know that caring and meaningful relationships are the foundation of a rewarding life, and our team is hand-selected for their skills, previous experience, and passion for working with the elderly. Our practice is to incorporate joy and laughter alongside our expectations of excellence. Walk into our communities and feel our pride of ownership and commitment to service.
Oakmont Management Group is an Equal Opportunity Employer.
This is a full-time position based out of our Irvine office.
Pay range: $65,000–$72,000
The Social Media Coordinator is responsible for the development and deployment of the Company’s social media and marketing campaigns.
Position Responsibilities
Work closely with the marketing and creative teams to develop strategies to create engaging content.
Able to learn the brand voice and draft copy including calls to action, captions, hooks, taglines, ad copy,descriptions, brochures, websites, etc.
Work with the creative team to create eye-catching images, videos, reels, etc.
Research and create concepts for various platforms including Facebook, Instagram, Google ads, LinkedIn, print material, websites, videos, reels, etc.
Create and present detailed marketing reports and analyze social media campaign performance.
Research relevant content and stay up to date on current social trends and competitors to help guide your campaign recommendations.
Train other team members to use social media in a cohesive and beneficial way.
Develop an optimal posting schedule, considering web traffic and customer engagement metrics.
Oversee social media accounts’ layout.
Recommend new ways to attract prospective residents, including creating special content, promotions, or competitions.
Facilitate online conversations with customers and respond to comments or inquiries.
Respond to online reviews and assist with reputation management.
Assist in website and printed collateral management to ensure content is consistent and current.
Qualifications
High School Diploma or equivalent required.
Prefer two (2) or more years of higher-level education.
Experience working with social media and marketing.
Exceptional ability to write clear, brand-aligned copy to ensure a consistent voice.
Strong proofreading and editing skills.
Experience writing as a part of a brand identity.
Experience building and managing Facebook and Instagram campaigns.
Organized with strong attention to detail.
Proven ability to work independently to meet deadlines.
Proficiency in Microsoft Office Suite, Google Suite, Facebook for Business.
Able to adapt and respond to change, make decisions, and prioritize tasks and projects.
Must be highly motivated and able to work independently.
Must pass a Criminal Background check.
May require team members to vaccinate, participate in daily screening, surveillance testing, and to wear face coverings and other personal protective equipment (PPE) to prevent the spread of the COVID-19 or other communicable diseases, per regulatory guidelines.
With communities across California, Hawaii, and Nevada, opportunities for career growth, relocation, and travel are significant. In addition, eligible team members may enjoy the following benefits:
Medical, Dental, and Vision benefits
Vacation, Personal Day, Sick Pay, Holidays
Complimentary Meals
Company Paid Life Insurance
Team Member Discount Program (LifeMart)
401(k) Savings Plan with Company Match
Recognition Programs
Student Loan Refinancing
Pet Insurance
Employee Assistance Program
Emergency Financial Assistance
Oakmont Management Group , based in Irvine, California, is a recognized leader in the senior living industry that manages a portfolio of communities under the Oakmont Senior Living and Ivy Living brands. OMG serves thousands of seniors across communities in California, Nevada, and Hawaii. At OMG, we strive to create an atmosphere of family and community among team members, residents, and resident family members. We know that caring and meaningful relationships are the foundation of a rewarding life, and our team is hand-selected for their skills, previous experience, and passion for working with the elderly. Our practice is to incorporate joy and laughter alongside our expectations of excellence. Walk into our communities and feel our pride of ownership and commitment to service.
Oakmont Management Group is an Equal Opportunity Employer.