Marketing Strategist

Job Title: Marketing Strategist The Opportunity: We are seeking an individual who is experienced in corporate marketing, and is able to manage a wide range of strategies and tools in support of new revenue development and effective corporate communication. This person should exhibit strong interpersonal relational skills, and effectively manage projects to a desired outcome. Who We Are: Our people are our strength. As an employee-owned national construction company, we prioritize collaboration, innovation, and continuous improvement. We're committed to fostering a culture of growth and empowerment, where every team member is valued and supported. What You’ll Do: Primary Responsibilities:
Work with Bowen teams to develop proposal responses
Review proposal requirement documents issued by owner
Develop structure and content considering required elements for proposal, client and reviewer audience, existing assets and collateral materials to support the proposal
Actively manage inputs from multiple stakeholders to drive proposal to completion
Work in collaboration with the marketing team to continually maintain, protect, and improve Bowen’s brand within and outside of Bowen
Work collaboratively with the Business Development team and other departments to understand selling and communications challenges, and subsequently develop / execute strategies to overcome them
Train new employees on the tools available to tell Bowen’s story and share the stories of their projects
Support corporate communication through newsletters, intranet, and other tools
Lead projects for development and update of corporate marketing materials and selling tools
Support other Bowen departments’ efforts in communication
Evaluate and manage third party-partners and consultants to complete projects
Produce advertisements and communications, including internal corporate communications
Drive efficiency within the department to continually expand services and serve multiple stakeholders quickly Secondary Responsibilities:
Support prequalification efforts with new owners
Support the update and maintenance of project and resume information
Support community projects with leadership and communication tools
Support business development teams with conference needs Skills and Experience:
Bachelor’s Degree in Marketing or Communications from a 4-year institution. Minimum 3 years experience in marketing. Experience with construction is helpful, but not required.
Excellent interpersonal skills
Positivity
An eye for design and the ability to maintain visual standards of marketing materials
High level of accountability to self and team
Ability to produce basic video content
Ability to work in both printed and digital tools, including: Adobe Creative Suite, Office Suite, Website Manipulation, Salesforce, Google Photos. Adobe InDesign experience is perferred.
Ability to operate social media channels, and publish appropriate content in company voice
Accountability to deadlines
Ability to effectively prioritize requests from within the organization
Excellent written communication skills
Curiosity and interest in learning more about Bowen’s construction projects
Commitment to understand past project work and how it applies to future work
Ability to speak in front of groups as an ambassador of the marketing department
Analytical and problem solving skills
Ability to manage multiple projects and deliverables at once
Attention to detail and high level of accuracy
Ability to self-direct efforts Benefits:
Competitive Base Salary
Medical, Dental and Vision Insurance
PTO from Day 1
7 Paid Holidays (plus 6 additional half-days), 1 Community Day, 1 Floating Holiday
Paid Parental Leave
Annual Discretionary Bonuses
Employer-paid Life Insurance with supplemental options
401k with Company Match
HSA and FSA options
Employee Referral Program
Wellness Program
Employee Assistance Program (EAP)
Short and Long-Term Disability
Family Planning and Adoption Assistance
Education Reimbursement