Director
Posted March 27, 2026
Job link
Thinking about this job
Responsibilities
Commitments
Responsibilities
- As Founding Head of Growth, you will build and own Agency’s inbound growth engine from scratch.
- You will design, execute, and optimize a demand generation strategy that drives high-intent pipeline and revenue.
- Own qualified inbound pipeline targets
- Launch and manage paid acquisition (Google Search, LinkedIn, retargeting)
- Optimize cost per SQL and pipeline ROI
- Run weekly growth experiments High-Intent SEO Strategy
- Build and execute SEO strategy around bottom-of-funnel keywords:
- SOC 2 cost SOC 2 timeline ISO 27001 startup
- Vanta/Drata/Secureframe alternatives
- Drive conversion-focused content
- Develop programmatic or scalable content systems Conversion Optimization
- Improve website conversion rates
- Design and test landing pages
- Optimize demo booking flows
- Improve lead qualification workflows Messaging & Positioning
- Clarify and refine ICP
- Translate compliance pain into ROI-driven messaging
- Align messaging with sales conversations Attribution & Analytics
- Own marketing attribution
- Implement proper tracking (HubSpot, CRM, paid channels)
- Report on marketing-sourced pipeline and revenue
- Kill channels that don’t perform What This Role Is Not
- Not a people management role (yet)
- Not purely strategic
- Not content marketing only
- Not brand awareness-focused
- This is a hands-on growth builder role.
Commitments
This is a pipeline ownership role.
This is an in-person role based in our San Francisco office.
In-person role in San Francisco Why This Role Matters Agency operates in a high-trust, high-ticket category.
This is a rare opportunity to:
Not Met Priorities
What still needs stronger evidence
Requirements
- 4–8 years in B2B SaaS growth, demand gen, or performance marketing
- Experience driving measurable pipeline in high-ticket sales environments
- Strong understanding of paid search and LinkedIn ads
- Experience with SEO strategy (especially bottom-of-funnel)
- Strong analytical skills — comfortable with CAC, payback, conversion metrics
- Experience working closely with sales teams
- Comfortable operating autonomously in early-stage environments Strong Plus
- Experience in cybersecurity, compliance, fintech, or enterprise SaaS
- Experience marketing to founders, CTOs, CISOs, or technical buyers
- Experience with HubSpot or similar CRM systems
- Experience scaling growth from $10M to $100M ARR What Success Looks Like (First 12 Months)
- Clear, repeatable inbound pipeline engine
- Measurable marketing-sourced revenue
- Strong alignment between marketing and sales
- Reduced founder dependence for inbound growth
Preferred Skills
- Reduced founder dependence for inbound growth
About Agency Agency is a fast-growing, YC-backed cybersecurity and compliance company helping high-growth startups and mid-market companies achieve and maintain frameworks like SOC 2, ISO 27001, HIPAA, and more. We don’t just sell software — we operate security and compliance for our clients. Our customers rely on us to remove the operational burden from founders, executives, and engineers. We are building the category-defining managed compliance platform. Now we’re hiring our first Founding Head of Growth.
About The Role This is not a brand marketing role. This is not a social media role. This is a pipeline ownership role. As Founding Head of Growth, you will build and own Agency’s inbound growth engine from scratch. You will design, execute, and optimize a demand generation strategy that drives high-intent pipeline and revenue. You will work directly with the founders and sales team. This is an in-person role based in our San Francisco office. You will be both strategist and operator. What You’ll Own Demand Generation
Own qualified inbound pipeline targets
Launch and manage paid acquisition (Google Search, LinkedIn, retargeting)
Optimize cost per SQL and pipeline ROI
Run weekly growth experiments High-Intent SEO Strategy
Build and execute SEO strategy around bottom-of-funnel keywords:
SOC 2 cost SOC 2 timeline ISO 27001 startup
Vanta/Drata/Secureframe alternatives
Drive conversion-focused content
Develop programmatic or scalable content systems Conversion Optimization
Improve website conversion rates
Design and test landing pages
Optimize demo booking flows
Improve lead qualification workflows Messaging & Positioning
Clarify and refine ICP
Translate compliance pain into ROI-driven messaging
Align messaging with sales conversations Attribution & Analytics
Own marketing attribution
Implement proper tracking (HubSpot, CRM, paid channels)
Report on marketing-sourced pipeline and revenue
Kill channels that don’t perform What This Role Is Not
Not a people management role (yet)
Not purely strategic
Not content marketing only
Not brand awareness-focused
This is a hands-on growth builder role. What We’re Looking For Required
4–8 years in B2B SaaS growth, demand gen, or performance marketing
Experience driving measurable pipeline in high-ticket sales environments
Strong understanding of paid search and LinkedIn ads
Experience with SEO strategy (especially bottom-of-funnel)
Strong analytical skills — comfortable with CAC, payback, conversion metrics
Experience working closely with sales teams
Comfortable operating autonomously in early-stage environments Strong Plus
Experience in cybersecurity, compliance, fintech, or enterprise SaaS
Experience marketing to founders, CTOs, CISOs, or technical buyers
Experience with HubSpot or similar CRM systems
Experience scaling growth from $10M to $100M ARR What Success Looks Like (First 12 Months)
Clear, repeatable inbound pipeline engine
Measurable marketing-sourced revenue
Strong alignment between marketing and sales
Reduced founder dependence for inbound growth
Documented GTM playbook Compensation
Total compensation: $110,000 – $160,000 (base + performance bonus)
Performance bonus tied to a qualified pipeline and revenue impact
Meaningful early-stage equity
In-person role in San Francisco Why This Role Matters Agency operates in a high-trust, high-ticket category. Growth here is not about vanity metrics — it’s about building a defensible inbound engine that compounds over time. This is a rare opportunity to:
Build a GTM function from the ground up
Work directly with founders
Define category messaging in a massive compliance market
Own revenue-impacting growth If you want to build, not inherit — this role is for you.
About The Role This is not a brand marketing role. This is not a social media role. This is a pipeline ownership role. As Founding Head of Growth, you will build and own Agency’s inbound growth engine from scratch. You will design, execute, and optimize a demand generation strategy that drives high-intent pipeline and revenue. You will work directly with the founders and sales team. This is an in-person role based in our San Francisco office. You will be both strategist and operator. What You’ll Own Demand Generation
Own qualified inbound pipeline targets
Launch and manage paid acquisition (Google Search, LinkedIn, retargeting)
Optimize cost per SQL and pipeline ROI
Run weekly growth experiments High-Intent SEO Strategy
Build and execute SEO strategy around bottom-of-funnel keywords:
SOC 2 cost SOC 2 timeline ISO 27001 startup
Vanta/Drata/Secureframe alternatives
Drive conversion-focused content
Develop programmatic or scalable content systems Conversion Optimization
Improve website conversion rates
Design and test landing pages
Optimize demo booking flows
Improve lead qualification workflows Messaging & Positioning
Clarify and refine ICP
Translate compliance pain into ROI-driven messaging
Align messaging with sales conversations Attribution & Analytics
Own marketing attribution
Implement proper tracking (HubSpot, CRM, paid channels)
Report on marketing-sourced pipeline and revenue
Kill channels that don’t perform What This Role Is Not
Not a people management role (yet)
Not purely strategic
Not content marketing only
Not brand awareness-focused
This is a hands-on growth builder role. What We’re Looking For Required
4–8 years in B2B SaaS growth, demand gen, or performance marketing
Experience driving measurable pipeline in high-ticket sales environments
Strong understanding of paid search and LinkedIn ads
Experience with SEO strategy (especially bottom-of-funnel)
Strong analytical skills — comfortable with CAC, payback, conversion metrics
Experience working closely with sales teams
Comfortable operating autonomously in early-stage environments Strong Plus
Experience in cybersecurity, compliance, fintech, or enterprise SaaS
Experience marketing to founders, CTOs, CISOs, or technical buyers
Experience with HubSpot or similar CRM systems
Experience scaling growth from $10M to $100M ARR What Success Looks Like (First 12 Months)
Clear, repeatable inbound pipeline engine
Measurable marketing-sourced revenue
Strong alignment between marketing and sales
Reduced founder dependence for inbound growth
Documented GTM playbook Compensation
Total compensation: $110,000 – $160,000 (base + performance bonus)
Performance bonus tied to a qualified pipeline and revenue impact
Meaningful early-stage equity
In-person role in San Francisco Why This Role Matters Agency operates in a high-trust, high-ticket category. Growth here is not about vanity metrics — it’s about building a defensible inbound engine that compounds over time. This is a rare opportunity to:
Build a GTM function from the ground up
Work directly with founders
Define category messaging in a massive compliance market
Own revenue-impacting growth If you want to build, not inherit — this role is for you.