Manager, Marketing

Job Description
Top 5 Required Skills (These are not preferred skill s. If the candidate does not have these required skills, they will be rejected completely)

Strategic Media Planning & Channel Expertise, especially for B2B campaigns
Budget Tracking & Management
Client/Stakeholder Management
Data Analysis & Optimization
Familiarity with Ad Platforms (LinkedIn, Google, YouTube, etc)
Technologies: What does this temp must know to perform the required job duties (T hese are not preferred technologies - If they do not have these technologies they will be rejected completely)
Excel, Powerpoint, etc
Required Education:
Re quired Years of Experience
Bachelor's degree and 3+ years of Communications, Marketing, Public Relations, or related work experience.
OR
Associate's degree or equivalent degree and 5+ years of Communications, Marketing, Public Relations, or related work experience.
OR
High school Diploma or equivalent and 7+ years of Communications, Marketing, Public Relations, or related work experience.
Physical Requirements (Lifting, outdoor work, travel): If "yes” please specify max weight for each category:
Push Max Weight Limit = N/A
Pull Max Weight Limit = N/A
Lift Max Weight Limit = N/A
Driving Requirements: Please complete below:
Just driving/commuting to the office, not a part of the job
Are their driving responsibilities no matter how minimal with this role?
If yes , how many hours of driving per week?
Select Type of Vehicle Use Below:

Rental Car
Qualcomm Vehicle
Personal Vehicle
Note to Suppliers – Please ensure your candidate understands/agrees to your specific reimbursement requirements for any out-of-pocket expenses.
Key Words:
Paid Media
Paid Search
Paid Social
Programmatic
B2B Marketing
ABM/Account Based Marketing
Job Description:

Supports and executes business and market needs and translates those needs into required planning, resource allocation, and Marketing deliverables to meet the company's business goals and objectives. Responsible for areas including industry analyst relations, marketing events, channel marketing, public relations, branding, digital marketing, social media, product marketing. Partners with cross-functional teams and internal stakeholders to complete work that aligns with the company vision. Applies knowledge of principles, best practices, and applicable market research to develop competitive market strategies.
Additional Job Description
Principal Duties and Responsibilities:

Leverages knowledge of Marketing principles, best practices, and applicable market research to manage projects and programs that deliver a return-on-investment.
Collaborates with senior management to resolve administrative or operational matters and ensures effective achievement of project and program objectives.
Delegates tasks to team members by meeting regularly with each team member to discuss business dynamic, develops plans to accelerate performance, and predicts future outlooks.
Collaborates with cross-functional teams and internal and external stakeholders on all matters concerned with designated projects.
Acquires knowledge on marketing strategy, marketing program guidance, and sales by attending educational workshops, reviewing professional publications, and establishing personal networks within and outside the organization.
Writes, rewrites and/or edits marketing/sales campaigns and programs, business results, and trends with some supervision.
Level of Responsibility:

Working under supervision.
Providing supervision/guidance to other team members.
Making decisions that may affect work beyond immediate work group.
Using verbal and written communication skills to convey complex information. May require basic negotiation, influence, tact, etc.
Working within the prescribed budgetary objectives of the department.
Exercising a moderate amount of influence over key organizational decisions (e.g., is consulted by senior leadership to make key decisions).
Completing tasks that require multiple steps which must be performed in a specific order; directions or manuals can document the steps necessary to perform the task
Comments for Suppliers:

How many rounds of interviews should be expected? 2 – 3
Work Location: (Pick One)
100% Onsite
Hybrid (working from home and in office)
100% Remote (anywhere in the U.S.)
Shift: Hour/Days of Work: M-F Full Time
Join our innovative tech company as a Paid Media Manager and drive the success of our advertising efforts. In this pivotal role, you will be responsible for managing, executing, and optimizing multichannel paid media campaigns across various digital and traditional media platforms to enhance our brand and product visibility and drive demand for our products and technologies.
Key Responsibilities:

Campaign Management: Formulate & execute comprehensive ABM and B2B strategies, overseeing the campaign from initial planning and launch through to optimization, maintenance, and final reporting. This role involves managing multiple channels across the entire marketing funnel, mapping user journeys, budget management, and coordination with our agency partners and/or In House resources to ensure that campaigns align with strategic goals and contribute to business objectives.
Analytics, and Optimization: Work closely with analytics teams to utilize advanced analytics tools to monitor and report on campaign performance. Analyze data to identify trends, measure ROI, and optimize spend and performance based on insights.
Cross-Functional Collaboration: Collaborate with various departments, including digital strategy and product marketing, to ensure that our paid media tactics are aligned with broader marketing objectives and company goals. Work closely with the creative and enablement teams to ensure that all advertising content and messaging are consistent with our overall strategies.
Vendor and Stakeholder Management: Manage relationships with external agencies and partners to ensure high-quality and timely execution of campaigns. Act as the point of contact for all things related to paid media.
Data & Ad Tech Execution: Collaborate and align closely with martech team to ensure campaigns are tagged appropriately and data is flowing through to our CDP. Continuously make effort to leverage Adobe tools available to us to make our customer experience more personal.
Familiarity in platforms such as LinkedIn (mandatory), 6Sense (Nice to have), Others
Qualifications:

Bachelor's degree in Marketing, Business, or a related field
At least 5 years of experience in paid media management, preferably in an agency environment.
Comprehensive knowledge of modern marketing platforms and technologies, including programmatic advertising, SEM, social media platforms, and traditional media channels.
Proficiency in analytics tools such as Adobe Analytics and other relevant digital marketing software.
Exceptional analytical and quantitative skills with a demonstrated ability to turn analysis into effective marketing strategies.
Experience managing enterprise SEO marketing, including keyword research, content strategy, and technical SEO components.
Proven track record in managing SEM, including budget management, bid management, conversion tracking, and ad copywriting.
Experience in managing agency relationships.
Skills:

Excellent communication and interpersonal skills.
Strong project management skills, capable of handling multiple projects simultaneously under tight deadlines.
Innovative thinker with a keen interest in technology and digital marketing trends.
Detail-oriented and data-driven, committed to making decisions based on clear data.
Self-motivated, with the ability to identify problems and proactively propose solutions.
Required experience agency and house paid media campaign management
Ability to excel in a dynamic, fast-paced environment.
Strong presentation skills, capable of both creating engaging content and delivering it effectively.