Build and lead a team of content creators, ensuring efficiency, quality, and scalability.
Define and execute a content strategy that keeps every brand experience on-identity and high-impact.
Use analytics to optimize content performance, drive growth, and generate new creative ideas.
Partner with brand, product, and marketing teams to align content with campaigns, launches, and business goals.
Manage budgets and production processes to deliver maximum value without sacrificing quality.
Research trends and opportunities to keep our content innovative and competitive.
Play a pivotal role in growing both brand equity and measurable business performance.
Not Met Priorities
What still needs stronger evidence
Requirements
5–10+ years leading content strategy and teams for omnichannel consumer brands, ideally in a portfolio or multi-brand environment.
Proven track record of creating scalable, high-quality content that performs across channels.
Analytical, data-driven, and comfortable optimizing content based on metrics like CTR, conversion, and ROI.
Exceptional leadership, collaboration, and stakeholder management skills.
Strong project management skills and experience overseeing budgets and multi-channel production.
About the Role: We’re looking for a strategic, hands-on Head of Content to lead a multi-disciplinary team of designers, videographers, editors, and photographers, creating high-performing, on-brand content across all channels—paid, organic, e-commerce, web, in-store, and packaging. This role balances long-term brand building with measurable performance, ensuring every piece of content drives awareness, engagement, and conversion. What You’ll Do: Build and lead a team of content creators, ensuring efficiency, quality, and scalability. Define and execute a content strategy that keeps every brand experience on-identity and high-impact. Use analytics to optimize content performance, drive growth, and generate new creative ideas. Partner with brand, product, and marketing teams to align content with campaigns, launches, and business goals. Manage budgets and production processes to deliver maximum value without sacrificing quality. Research trends and opportunities to keep our content innovative and competitive. What We’re Looking For: 5–10+ years leading content strategy and teams for omnichannel consumer brands, ideally in a portfolio or multi-brand environment. Proven track record of creating scalable, high-quality content that performs across channels. Analytical, data-driven, and comfortable optimizing content based on metrics like CTR, conversion, and ROI. Exceptional leadership, collaboration, and stakeholder management skills. Strong project management skills and experience overseeing budgets and multi-channel production. Why You’ll Love It Here: Lead content strategy across a portfolio of consumer brands with creative freedom. Build and scale a talented, multi-disciplinary team. Play a pivotal role in growing both brand equity and measurable business performance.
Meyer
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Vallejo, CA