Marketing and Communications Manager

Who We Are
Hively’s mission is to build meaningful connections with families and communities, ensuring access to resources every child in Alameda County needs to thrive. Our vision is to transform the lives of children and families to benefit all communities and ensure a promising future for generations to come. We believe that through subsidized child care, mental health support, and community services centered in families of all types and backgrounds, we can profoundly impact the communities we serve. If this resonates with you, we invite you to apply to join our team.
Our Team & Culture
Our Team at Hively is a passionate and diverse group of individuals from a wide range of different lived experiences, backgrounds and professional expertise. We strive every day to create an environment for families and staff that is inclusive and welcoming of different experiences and perspectives. We prioritize learning, listening, and growing together and to foster a culture of respect.
The Opportunity Join Hively as the Marketing and Communications Manager, a vital leadership role reporting directly to the VP, Communications and Development. This is an exceptional opportunity for a mission-driven leader to own and drive the integrated marketing, communications, and development strategies while leading a small, dedicated team. You will be instrumental in increasing brand awareness, fostering community engagement, and building Hively's programs to better serve families and children.
What you will do:

Lead and execute an integrated marketing communications strategy
Responsible for brand management, content creation, digital marketing, community outreach, grants deliverables and reporting, public relations and performance analysis
Work cross-functionally with program teams to increase brand awareness and visibility, events and partnerships
Act as a creativity agent with internal and external stakeholders, providing ideas and solutions to communications and marketing challenges and opportunities
Manage, execute and support the department’s projects and organizational initiatives with an eye on impact, results, learning and growth
Create and manage a metrics dashboard to measure team efforts
Collaborate with the VP and Leadership Team on internal comms projects and needs
Lead content and execution of internal all-hands meetings
Proactively use AI tools to enhance results and increase efficiency
Analyze data from campaigns, events and other efforts to inform the decision making process.
Leverage our CRM to build and cultivate relationships with our stakeholders
Oversee our website
Stay on top of SEO/GEO trends and apply them to our daily operations
Events coordination and assistance in Alameda County as needed
You’ll manage, mentor and guide the professional development of two team members.

Qualifications

Education: Bachelor’s degree in Marketing, Communications, Journalism, or a related field
Professional Experience: 5+ years in digital marketing, social media strategy, and media outreach, including at least 2 years of people management experience
Digital Savvy: Proven track record in content marketing and CRM management (HubSpot experience preferred)
Media Relations: Demonstrated experience working with both traditional media outlets and influencers
Community Engagement: Deep experience working with underserved and underrepresented populations
Agile Strategy: Ability to manage multiple projects simultaneously while remaining organized, responsive, and reliable
Mission-First: A genuine passion for the wellbeing of families, children, and diverse communities
Creative Problem Solver: An "out-of-the-box" thinker who is willing to experiment with new ideas to engage varied audiences
Growth-Oriented: A lifelong learner with the humility to acknowledge mistakes, reflect on lessons learned, and integrate those insights into future strategies
Collaborative Spirit: Empathetic, curious, and dedicated to working effectively across teams
Bilingual Fluency: Proficiency (written and verbal) in English and at least one of the following: Spanish, Mandarin, Cantonese, Punjabi, Hindi, Urdu, or Farsi
Local Connection: Current residency in Alameda County with established community ties is strongly preferred.

Benefits

Medical, dental, and vision plans covered at 100% for the employee
Health & Dependent Care FSA 14 Paid Holidays + 4 flex holidays, including your birthday!
Generous paid time off policy (over 3 weeks per year)
Tuition Reimbursement ($1,000/year)
Employee Appreciation Program
Life & Long Term Disability Insurance covered 100% by Hively
403(b) plan
SEP-IRA plan with an employer contribution of 5% of annual salary
Learning & Development Opportunities
Financial wellness program with unlimited access to personal financial advisors
Industry competitive salary ranges

Work Location
This hybrid role offers work-from-home flexibility, subject to manager approval and based on job performance and business requirements. You may also be required to work from other Hively locations within Alameda County as operational needs arise.
Welcoming Candidates from All Backgrounds
Hively is proud to be an equal opportunity employer. We welcome applicants of any educational background, gender identity and expression, sexual orientation, religion, ethnicity, age, socioeconomic status, disability, and veteran status.
Please note that applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Salary ranges are based on industry data, and final employment offer will be determined based upon factors including but not limited to an applicant's experience, specialized skills, and internal alignment.