Assistant Media Planner
Carmichael Lynch
•
Minneapolis, MN
0
0
0
0
Not Applicable
Posted April 17, 2026
Job link
Thinking about this job
Responsibilities
Responsibilities
- The Assistant Media Planner is responsible for assisting planners in the preparation, development, execution and monitoring of media plans for assigned clients.
- This role is also responsible for executing buys in the system, managing the financial aspects of contracts, and reconciling any discrepancies with the media.
- In addition, this role is responsible to support business improvement by meeting personal and departmental goals and objectives timely and effectively.
- Areas of Focus:
- Day-to-day responsibilities of the Assistant Media Planner include but are not limited to:
- Disciplined Business Thinker
- Detail-driven, striving for accuracy in everything
- Demonstrates thorough understanding of department, agency, and client business
- Understands client objectives, resources, and pros/cons of approaches to address them
- Fulfills role on team seamlessly, moving work through the system swiftly
- Demonstrates initiative to learn business planning from supervisors
- Media Curiosity
- Takes initiative to stay abreast of industry change
- Proactively seeks guidance to learn from supervisors and peers
- Demonstrates understanding of consumer and media's role in communications
- Strives to master media concepts, application, and Media philosophy
- Seeks to continually improve client results through optimization of efforts
- Demonstrates initiative to learn systems and resources of department and agency
- Team Player
- Effectively manages internal relationships in and across departments
- Develops positive working relationships with outside media partners and vendors
- Maintains a professional, can-do attitude at all times
- Demonstrates initiative and ability to lead projects
- Fosters trust among supervisors and ability to take on more responsibility
- Maintains effective communication, responding quickly and accurately
- Contributes to a positive departmental and agency culture
Not Met Priorities
What still needs stronger evidence
Requirements
- Demonstrates thorough understanding of department, agency, and client business
- Some experience with digital media planning and program management preferred – especially data driven and/or programmatic media
- Demonstrates knowledge about agency media function and core responsibilities
- Demonstrates initiative, curiosity, and problem-solving skills
- Proficient in business / marketing principles
- Solid mathematical abilities required.
- Attention to detail;
- Robust collaboration skills;
- Ability to handle multiple tasks;
- Substantial communication skills;
- Authentic team player;
- Ability to manage up well; and
Preferred Skills
- Some experience with digital media planning and program management preferred – especially data driven and/or programmatic media
- Experience delivering programs from hypothetical to real-world execution is a plus.
Education
- (Not required) – Education:
- (Not required) – A bachelor's degree in a related field.
What We Believe
Carmichael Lynch is an integrated creative agency built on the belief that the strongest brands are brave enough to define their true purpose. Since 1962, we've helped clients uncover their singular brand truth and turn it into work that can't be ignored. It's the hard work of simple—ideas strengthened through integration, where disciplines converge and diverge seamlessly around one compelling truth to cut through clutter and drive real business impact.
Our Hiring Philosophy
Carmichael Lynch is committed to creating a diverse, safe and welcoming workplace with opportunity for all. We strive for inclusion, equity and diversity in both our words and actions. BIPOC, women, marginalized communities, LGBTQIA+, veterans and persons with disabilities are encouraged to apply. To learn more, please visit: https://www.carmichaellynch.com/about/
What's In It for You*
Professional Development (performance reviews 2x annually, training opportunities related to your field of development, one-on-ones with managers, etc.)
We offer competitive, equitable salaries (reviewed annually to ensure equity and competitiveness)
A strong, vibrant, continually-evolving Diversity, Equity and Inclusion belief (in thought and action), encompassing our agency and our Employee Resource Groups (ERGs). Recognizing the voices that need to be heard.
Competitive, company and employee sponsored benefits, including: Medical, Dental, Vision, 401k, PTO (vacation/sick time) allowance, maternity leave, parental leave, paid company holidays, Family Building Benefit (adoption, surrogacy benefit), and much more.
Please note that these benefits only apply to full time roles
Role:
The Assistant Media Planner is responsible for assisting planners in the preparation, development, execution and monitoring of media plans for assigned clients. This role is also responsible for executing buys in the system, managing the financial aspects of contracts, and reconciling any discrepancies with the media.
In addition, this role is responsible to support business improvement by meeting personal and departmental goals and objectives timely and effectively.
Areas of Focus:
Day-to-day responsibilities of the Assistant Media Planner include but are not limited to:
Disciplined Business Thinker
Detail-driven, striving for accuracy in everything
Demonstrates thorough understanding of department, agency, and client business
Understands client objectives, resources, and pros/cons of approaches to address them
Fulfills role on team seamlessly, moving work through the system swiftly
Demonstrates initiative to learn business planning from supervisors
Media Curiosity
Takes initiative to stay abreast of industry change
Proactively seeks guidance to learn from supervisors and peers
Demonstrates understanding of consumer and media's role in communications
Strives to master media concepts, application, and Media philosophy
Seeks to continually improve client results through optimization of efforts
Demonstrates initiative to learn systems and resources of department and agency
Team Player
Effectively manages internal relationships in and across departments
Develops positive working relationships with outside media partners and vendors
Maintains a professional, can-do attitude at all times
Demonstrates initiative and ability to lead projects
Fosters trust among supervisors and ability to take on more responsibility
Maintains effective communication, responding quickly and accurately
Contributes to a positive departmental and agency culture
Qualifications/Traits:
Education:
A bachelor's degree in a related field.
Skills and Experience :
Some experience with digital media planning and program management preferred – especially data driven and/or programmatic media
Demonstrates knowledge about agency media function and core responsibilities
Demonstrates initiative, curiosity, and problem-solving skills
Proficient in business / marketing principles
Solid mathematical abilities required.
Experience delivering programs from hypothetical to real-world execution is a plus.
Competencies (characteristics and work style):
Attention to detail;
Robust collaboration skills;
Ability to handle multiple tasks;
Substantial communication skills;
Passionate and professional;
Authentic team player;
Solid respect for the creative process and product;
Ability to contribute unique and original thinking;
Ability to manage and prioritize personal workload effectively;
Results-oriented, with a commitment to accountability;
Strength in dealing with change;
Approachability;
Ability to manage up well; and
Conveys integrity and trust.
The salary range for this position is listed below. Where an employee or prospective employee is paid within this range will depend on a variety of factors, including but not limited to budget, relevant experience, qualifications, and tenure in similar roles. Consideration may also be given to internal salary data for current or former employees in the same or similar positions.
Salary Range: $45,000 - 50,000 annually
Carmichael Lynch is an integrated creative agency built on the belief that the strongest brands are brave enough to define their true purpose. Since 1962, we've helped clients uncover their singular brand truth and turn it into work that can't be ignored. It's the hard work of simple—ideas strengthened through integration, where disciplines converge and diverge seamlessly around one compelling truth to cut through clutter and drive real business impact.
Our Hiring Philosophy
Carmichael Lynch is committed to creating a diverse, safe and welcoming workplace with opportunity for all. We strive for inclusion, equity and diversity in both our words and actions. BIPOC, women, marginalized communities, LGBTQIA+, veterans and persons with disabilities are encouraged to apply. To learn more, please visit: https://www.carmichaellynch.com/about/
What's In It for You*
Professional Development (performance reviews 2x annually, training opportunities related to your field of development, one-on-ones with managers, etc.)
We offer competitive, equitable salaries (reviewed annually to ensure equity and competitiveness)
A strong, vibrant, continually-evolving Diversity, Equity and Inclusion belief (in thought and action), encompassing our agency and our Employee Resource Groups (ERGs). Recognizing the voices that need to be heard.
Competitive, company and employee sponsored benefits, including: Medical, Dental, Vision, 401k, PTO (vacation/sick time) allowance, maternity leave, parental leave, paid company holidays, Family Building Benefit (adoption, surrogacy benefit), and much more.
Please note that these benefits only apply to full time roles
Role:
The Assistant Media Planner is responsible for assisting planners in the preparation, development, execution and monitoring of media plans for assigned clients. This role is also responsible for executing buys in the system, managing the financial aspects of contracts, and reconciling any discrepancies with the media.
In addition, this role is responsible to support business improvement by meeting personal and departmental goals and objectives timely and effectively.
Areas of Focus:
Day-to-day responsibilities of the Assistant Media Planner include but are not limited to:
Disciplined Business Thinker
Detail-driven, striving for accuracy in everything
Demonstrates thorough understanding of department, agency, and client business
Understands client objectives, resources, and pros/cons of approaches to address them
Fulfills role on team seamlessly, moving work through the system swiftly
Demonstrates initiative to learn business planning from supervisors
Media Curiosity
Takes initiative to stay abreast of industry change
Proactively seeks guidance to learn from supervisors and peers
Demonstrates understanding of consumer and media's role in communications
Strives to master media concepts, application, and Media philosophy
Seeks to continually improve client results through optimization of efforts
Demonstrates initiative to learn systems and resources of department and agency
Team Player
Effectively manages internal relationships in and across departments
Develops positive working relationships with outside media partners and vendors
Maintains a professional, can-do attitude at all times
Demonstrates initiative and ability to lead projects
Fosters trust among supervisors and ability to take on more responsibility
Maintains effective communication, responding quickly and accurately
Contributes to a positive departmental and agency culture
Qualifications/Traits:
Education:
A bachelor's degree in a related field.
Skills and Experience :
Some experience with digital media planning and program management preferred – especially data driven and/or programmatic media
Demonstrates knowledge about agency media function and core responsibilities
Demonstrates initiative, curiosity, and problem-solving skills
Proficient in business / marketing principles
Solid mathematical abilities required.
Experience delivering programs from hypothetical to real-world execution is a plus.
Competencies (characteristics and work style):
Attention to detail;
Robust collaboration skills;
Ability to handle multiple tasks;
Substantial communication skills;
Passionate and professional;
Authentic team player;
Solid respect for the creative process and product;
Ability to contribute unique and original thinking;
Ability to manage and prioritize personal workload effectively;
Results-oriented, with a commitment to accountability;
Strength in dealing with change;
Approachability;
Ability to manage up well; and
Conveys integrity and trust.
The salary range for this position is listed below. Where an employee or prospective employee is paid within this range will depend on a variety of factors, including but not limited to budget, relevant experience, qualifications, and tenure in similar roles. Consideration may also be given to internal salary data for current or former employees in the same or similar positions.
Salary Range: $45,000 - 50,000 annually